Fresh in Monte Carlo
From The Sightline Group in conjunction with Distree Events
DISTREE EMEA 2012
February 7-10, 2012
The Fairmont Monte Carlo Hotel
Monte Carlo, Monaco
Fresh, ranked the #1 program by technology retailers at DISTREE EMEA 2011 returns to DISTREE EMEA 2012. Held within DISTREE EMEA, the Fresh Award Show is a staged production variety show for new technology: pure "infotainment". Fresh features a limited number of winning companies presenting their innovative products to the key decision makers from the top technology distributors, tier one retailers and the region's most influential e-tailers from more than 80 countries across Europe, Russia and the CIS, the Middle East and Africa. Since 2003, DISTREE EMEA has been the recognized leader in bringing high-level buyers into productive contact with vendors.
Fresh is the ideal platform for new technologies that are trying to reach the consumer market and serves as a trigger point for a successful product launch. Fresh highlights the key features of each winner's product in a lively multimedia production with a follow-up opportunity to engage with key attendees in one-on-one discussions.
- Fresh is an entertaining fast moving production of the winning new technology vendors who will present to all distributors, retailers and e-tailers at DISTREE EMEA. This highly anticipated event is a "sneak peak" look at the newest and most innovative products.
- A "quick glimpse" demonstration and introduction of each winning participant's new innovative product will be presented to the DISTREE EMEA attendee's audience. Fresh Award winners will also have an opportunity to tap into the Exhibition Area to showcase products and talk with buyers in a one-on-one setting. Each selected winner will be highlighted as one of the emerging products in the channel.
- Winners unveil their new products and programs to the industry's most important decision makers.
- Winners are introduced as a major part of DISTREE EMEA, the industry event where major companies new products and programs are announced.
- An exclusive audience of key executives from distributors, retailers and e-tailers across Europe, Russia and the CIS, the Middle East and Africa are in attendance to select products for the upcoming season and year.
Fresh represents the most unique channel awareness and demand event available in the industry. Don't miss this rare chance to maximize your exposure to key decision makers in the powerful channels.
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